Jennifer Judge Murphy

Jennifer Murphy


Jennifer Murphy is the fifth generation to lead NetPlus Alliance. She grew up going to the Triple Mill Conventions (NIDA, SIDA and ASMMA) and now drives the organization’s strategy, overseeing operations, technology and the NetPlus distributor and supplier experience.
Jennifer comes to work every day to make sure that the businesses of NetPlus members thrive. She enjoys talking with members and suppliers at NetPlus events and is tasked with ensuring that their input and that of her team are baked into the group’s long-term vision and strategy.
A wife and mother of three, the St. Bonaventure graduate also completed the Center for Entrepreneurial Leadership (CEL) program through the University at Buffalo School of Management. Jennifer is a proud member of the ISA Women’s Industrial Supply Executives (WISE), serves on the board of the YWCA of the Niagara Frontier and coaches swimming at her children’s school.

Favorite NetPlus Core Value:

“Be nimble. That’s my life, and not just here at work. We have to be constantly evaluating and evolving what we offer to our distributors to ensure our members’ continued success, and that we are turning ideas into real programs and processes that make NetPlus better. It’s a mantra that I don’t just embrace for myself, but something I talk about with our members as well. Work on your business, instead of in your business and focus on the ‘big work.’ The nimble distributors are the ones that will thrive and survive.”